IU Changes Title Of Upcoming Song Due To Controversy Over The Use Of “Love Wins”
The title of IU’s upcoming pre-release song has now been changed!
Recently, IU revealed she’s set to drop a pre-release track from her upcoming album and the music video will feature BTS V. At the time, the song’s title was revealed to be Love Wins which ended up causing some controversy as some international fans talked about how the phrase is a slogan in pride parades of the LGBTQ+, some said it was inappropriate to use while others accused the singer of queer baiting. Some on the other hand believed the general message of the song is that love conquers all and was not meant to resemble anything.
Due to the mixed opinions, IU’s agency EDAM revealed that the title will be changed to “Love wins all.”
They wrote,
This is EDAM Entertainment.
We would like to inform you that the title of IU’s pre-release song <Love wins>, to be released on January 24th at 6PM, is changed to <Love wins all> as of today.
We decided to change the title to respect and support everyone who loves in their various ways, and we accept the opinions of those who express concerns that precious messages might be blurred due to the title.
If there is one single thing that is exactly opposite to the message would be the word ‘hatred,’ which was mentioned in detail in the track intro which was released on January 18th.
We deeply hope that the original message of the song is delivered without leaving any scars on anyone, as every love wins all in the world with no hatred.
We will continue our teaser campaign and other promotion activities with the changed title, starting today.
Thank you.
“Love wins all” is set to be released on January 24 at 6 p.m. KST.
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