ATEEZ’s label has responded to international fans’ concerns regarding cultural appropriation after their recent teaser image for “ZERO: FEVER” dropped.
The issue is with member Hongjoong’s hairstyle in the teaser image below. Many fans think the hairstyle is Cultural Appropriation so they have contacted the label to get a response and fix the issue.
On July 14, KQ Entertainment responded to fans with an official statement to the group’s fan café. They apologized and stated that Hongjoong’s hairstyle during the promotions will change.
Read their full statement below:
Meanwhile, “ZERO: FEVER” drops on July 29.
What are your thoughts on their statement?