“Whats Wrong With Secretary Kim” Is Changing The Game, Scores Double Digit Ratings While Public Channels Struggle

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“Whats Wrong with Secretary Kim” has finally reached the double-digit rating mark. The popular tvN drama is the talk of the town.

The drama most recent episodes featured the long-awaited revelation of the truth behind the kidnapping case of Park Seo Joon and Lee Tae Hwan and the identity mixup.





July 11 broke the drama’s previous viewership rating record which they had set with last week’s episode. July 11 episode rated 8.7% according to Nielsen Korea, which is the drama’s highest number to date.

The 11th episode surpassed the double-digit mark in Seoul’s area; it rated 10.6% according to Nielsen Korea.

Episode 12 scored 8.4% which is slightly lower than its previous episode but still a very good number considering the fact that it is a cable channel. In the Seoul area, the drama scored 10.1%.

Meanwhile, public free-to-watch channels dramas have been struggling to reach the 5% mark.





MBC’s “Come and Hug Me” was the only drama in the same timeslot that was able to reach the 5% mark. SBS’s “The Undateables” continues wavering between the 2-3% range.

For a long time, it has always been public channels dramas that recorded the better ratings in the same timeslot. Paid cable channels used to score lower numbers in comparison.

“Whats Wrong with Secretary Kim” is changing the game and proving that cable channel dramas can compete and score better ratings.

tvN has recently revealed that the cast and crew of the drama are going on reward vacation due to the immense success of it.

What do you think of this new trend?

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