Despite rumors of the disbandment of the group Red Velvet being raised, the agency strongly denies it. However, they remain tight-lipped about the members’ re-contracting situation.
On the 8th of November, an SM Entertainment representative denied the disbandment rumors to iMBC Entertainment, stating that the change in the group’s social media account name to “Happy Ending” was in line with the concept of their new album. However, they remained silent about the re-contracting of the members Irene, Joy, Wendy, and Yeri, excluding Seulgi.
Recently, the official social media profile name of Red Velvet was changed to “Happy Ending,” leading some to speculate that it implied the disbandment. This is because the key issue is the re-contracting between the members and SM Entertainment. Since the announcement of Seulgi’s re-contracting in August, there has been no news about the other members’ situations. In line with this, the change in the official account name to “Happy Ending,” which signifies a happy conclusion, adds weight to the disbandment rumors.
However, the agency seems to be avoiding discussions about the re-contracting, leaving a bitter aftertaste. This situation deepens the concerns of fans and shareholders, as it can also impact the stock price of SM Entertainment, which relies heavily on girl groups. It remains to be seen how Red Velvet and the agency will overcome this crisis in the future.