After breaking three records already, “Boy With Luv” music video is already breaking its fourth record in term of views.
“Boy With Luv” was released on April 12 at 6 p.m. By April 13, 4:09 am KST the music video reached 40 million views. It took 10 hours and 9 minutes for it to reach the record.
This means that “Boy With Luv” has set a new record, becoming the fastest Kpop group music video to reach 40 million views breaking their own previous record set with “IDOL.”
“IDOL” reached 40 million views in 16 hours.
It is also possible that “Boy With Luv” is the fastest music video to reach the 40 million views but there are no accurate official data to back this up as of yet.
Congrats to BTS!